About Jeff Murphy

Jeff Murphy is the Director of Communications at SnackNation. He's obsessed with helping you create an Awesome Office.
2019 10, 2019

The Modern Guide to (Responsibly) Drinking at Work

By | Jun, 10, 2019|Categories: SnackNation Office|

Up until recently, conventional wisdom dictated that drinking at work probably wasn’t a winning strategy. But things have changed...

2019 03, 2019

Episode 105 | Why this Gen Z Founder Dropped out of College to Talk About Menstruation, with Aunt Flow CEO & Founder Claire Coder

By | Jun, 03, 2019|Categories: Brand Builder|

When Aunt Flow founder Claire Coder talks about the "hidden cost of menstruation," this is what she means: 86% of women have had their period at work and didn't have access to menstrual products. 64% of women have left work because of this reason. School attendance for young girls decreases by 2.4% among young girls who don't have access to menstrual products. To Claire, these stats are unacceptable. What's worse, they all stem from one fact about how our society deals with menstruation - We don't talk about it. Meet the woman who wants to change all that.

2019 28, 2019

Episode 104 | How to Become a Conscious Leader, with author Diana Chapman

By | May, 28, 2019|Categories: Brand Builder|

Ask yourself - as a leader, are you coming from a place of fear and uncertainty? Do you look for fault and blame in others, cling to an opinion and fixed worldview, and believe in scarcity over abundance? Or are you open to outside interpretations, curious about the world around you, and committed to learning more about yourself and those around you? In other words, are you leading below or above the line?

2019 22, 2019

23 Surefire Ways to Boost Employee Wellbeing

By | May, 22, 2019|Categories: SnackNation Office|

Employee wellbeing goes beyond just health and wellness programs. Here are 23 ways to boost wellbeing in the workplace with a holistic point of view.

2019 22, 2019

How to Retain Employees: 18 Practical Takeaways from 7 Case Studies

By | May, 22, 2019|Categories: SnackNation Office|

Learning how to retain employees is a top concern for today’s CEOs and HR pros … and for good reason. According to a 2014 attrition survery by consulting firm Mercer, voluntary turnover is up 5% since 2011. Job-hopping, it seems, is increasingly becoming the norm, thanks in part to a workforce comprised of more and more Millennial workers, who are likely to have twice as many jobs over their lifetimes as baby boomers.

2019 22, 2019

Everything You Need to Launch a Kick-Ass Employee Wellness Survey

By | May, 22, 2019|Categories: SnackNation Office|

In this post, we'll show you the questions, tools, and tips you'll need to ensure your wellness survey and program is set up for success.

2019 22, 2019

How to Create a Killer Office Fitness Challenge

By | May, 22, 2019|Categories: SnackNation Office|

Here’s how to create a killer office fitness challenge, whether you’ve got an Amazonian budget…or something a bit more modest.

2019 22, 2019

13 Easy Ways to Create a Zen Office Space On a Budget

By | May, 22, 2019|Categories: SnackNation Office|

Looking for some new inspiration to create a zen office? Here are 13 economical ways to embrace create a calmer, more joyful - and more productive - office.

2019 21, 2019

21 Unforgettable Work Anniversary Ideas [UPDATED]

By | May, 21, 2019|Categories: SnackNation Office|

21 Unforgettable Work Anniversary Ideas [UPDATED] With everything on your [...]

2019 20, 2019

Episode 103 | How Health-Ade Kombucha Became the Fastest Selling Refrigerated Beverage in America, with Health-Ade CEO and co-founder Daina Trout

By | May, 20, 2019|Categories: Brand Builder|

This week we’ve got Daina Trout, the CEO and co-founder of Health-Ade Kombucha. If you’re not familiar, kombucha is a high acid, low sugar, bubbly beverage, and Health-Ade makes the best testing and highest quality kombucha you can buy. One of the most fascinating things about the Health-Ade story is that they’ve successfully scaled the small batch, artisanal production that makes for great kombucha. It’s pretty crazy - they are the fastest growing company in all of refrigerated beverage, yet they still brew in 2.5 gallon glass jars. (They just have 250,000 of them.) Dainia gets real and vulnerable in this interview. She talks about the highs and lows of building a business, dealing with the self doubt you feel as an entrepreneur, and even near death experiences that changed her perspective on life and business.

2019 13, 2019

Episode 102 | How dosist is Becoming the Starbucks of Cannabis, with dosist CEO Gunner Winston

By | May, 13, 2019|Categories: Brand Builder|

“What we’re going after is almost once in a generation.” Dosist CEO Gunner Winston has big plans for the brand. Founded with the goal of creating the first cannabis products based on the science behind the plant, dosist first made a name for itself through product innovation. Their dose pens, which deliver a consistent dose of THC, even landed them on TIME magazine’s 25 best inventions of 2016 list. But what really drives dosist is a strong brand identity, one that elevates benefits over features, taps into customer aspirations, and has more in common with Nike, Apple, and Starbucks than your typical cannabis company.

2019 08, 2019

19 Must-Have HR Tools That’ll Make Life Easier

By | May, 08, 2019|Categories: SnackNation Office|

As an HR pro, it’s no secret that your job is harder than ever. Enterprise leaders are realizing that people are their most valuable assets, and that attracting - and just as importantly, hanging on to - the right employees is essential to the success of their businesses. So what’s an HR pro to do? While there are no shortcuts for things like sound judgment or proven best practices… there are a plethora of new tools to help you master more areas with less time and energy.

2019 06, 2019

How to Run a Productive One-on-One Meeting: Tips, Agendas & Mistakes to Avoid

By | May, 06, 2019|Categories: SnackNation Office|

Whether you’re a Manager, Director, or Executive, here’s how to make the most out of your next one-on-one meeting. Tips, agendas, & mistakes to avoid.

2019 06, 2019

17 Lessons Most First Time Managers Make the Hard Way

By | May, 06, 2019|Categories: SnackNation Office|

We asked around and uncovered the top mistakes that most first time managers end up making the hard way, so you don't have to.

2019 06, 2019

21 Freakishly Effective Ways to Motivate Employees [Updated for 2019]

By | May, 06, 2019|Categories: SnackNation Office|

Learn how to motivate employees with this complete guide. It has everything from the top articles you need to read to the influencers you should follow.

2019 06, 2019

Episode 101 | How KRAVE Sparked a Modern CPG Revolution

By | May, 06, 2019|Categories: Brand Builder|

We’ve interviewed a lot of great jerky brands on Brand Builder: Country Archer, Field Trip, Chomps, all progressive brands who have helped people see the category in a whole new light. But every single one of these brands give props to one brand that did it first and paved the way for the rest - KRAVE. So of course, we’ve been dying to get Jon Sebastiani, the founder of KRAVE jerky on the podcast for a while now. The wait is over, as Jon joined us in the Brand Builder studio for this incredible interview.

2019 29, 2019

Episode 100 | The Brand Builder Playbook: Advanced Tips to Skyrocket Sales, Grow Your Brand, and Become a Household Name

By | Apr, 29, 2019|Categories: Brand Builder|

To celebrate our 100th episode, we're launching The Brand Builder Playbook, featuring featuring advanced tips to help you skyrocket sales, grow your brand, and become a household name.

2019 22, 2019

Episode 99 | 7 Essential Tips for Winning in the Era of Infinite Consumer Choice

By | Apr, 22, 2019|Categories: Brand Builder|

This week on Brand Builder we have a conversation about how to get close to the customer, and why that’s so important. It all stems from the idea of infinite supply - that in the era of nearly infinite consumer choice, the way consumer brands innovate has to change if they want to survive.

2019 15, 2019

Episode 98 | 5 Deadly Marketing Mistakes Most CPG Brands Make…And How To Avoid Them, with Hawke Media CEO Erik Huberman

By | Apr, 15, 2019|Categories: Brand Builder|

There are things you’re doing right now that are hurting your business. It’s ok. You’re not the only one. It can be hard to keep up in the constantly shifting landscape of social media platforms, direct to consumer retail channels, marketing best practices, and latest and greatest growth hacks. Luckily, we've got a marketing expert to help you identify and avoid these mistakes. Joining us is Erik Huberman, the founder and CEO of Hawke Media.

2019 08, 2019

Episode 97 | How Ka-Pop! Applies the Lessons of Big CPG to Raise Money, Scale Quickly, and Become a Hit with Consumers

By | Apr, 08, 2019|Categories: Brand Builder|

What if you could take 15 years of CPG experience, distill it down in a 30 minute podcast interview - would you be interested? If you said yes, you're in luck, because that's precisely what's on deck on this week's Brand Builder. We interview Dustin Finkel, the CEO at the Ancient inGRAINed Snack Co., makers of Ka-Pop! snacks. Dustin is a 15+ year veteran of the CPG business. He’s got an MBA from Northwestern, and he’s an adjunct professor at the University of Colorado at Boulder. But With Ka-Pop - it’s the first time he’s started his own brand, and he was surprised by how much he still had to learn. He told us that if he's struggling with these things, he know there are other entrepreneurs who need help with this stuff too. He’s all about paying it forward and giving back.